Would You Insure Your Jeans?

Posted by Nadine Bells

I came across this today. And I'm still not sure how I feel about it.

It's called Lose and Win Free Jeans. Essentially, you buy jeans, you insure them, and then you literally work your butt off.

Insurance costs 30% of the cost of your jeans. So you buy a pair and send in the receipt.

When you lose weight, send in your jeans, they'll give you back the amount you spent on that pair so you can buy a new pair.

The cycle continues for a year.

Do you consider this motivation? I know that for many, it's hard to justify buying clothes when there are dieting plans in the back of your head. This way, buy what fits you, knowing that you can afford to replace them when you start shrinking.

For more info, check out the official blog.

Would you insure your jeans, ladies?

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Would You Insure Your Jeans?

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